The CONNECT Phase comes first.
Everyone wants to jump straight to creativity, and I get it, but if you don’t FIRST understand your audience (your client, if it’s a sales presentation), understand their context, and BUILD RAPPORT, you are dead in the water!
YES, we need creative presentations in order to stand out, but creative presentations will fall flat — or worse, even offend! — if they are aimed at the wrong audience!
Which is why you CANNOT skip over the Connect Phase. And why this is the foundation of my Winning Presenter Process™.
Stay tuned to find out about phases 2 and 3!
If you’d like more into about the Winning Presenter Process™, send me a message and let’s hop on a 10-minute Clarity Call to discuss if and how I can help.