CSW 189: Neen James and the Costs of Not Paying AttentionI first encountered Neen James at Heroic Public Speaking Live. She is pint-sized, and (as she says herself) she sounds like a five-year-old, but don’t judge a book by its cover: Neen is a font of wisdom.

Neen is the author of Folding Time™ and Attention Pays™. In 2017, she was named one of the Top 30 Leadership Speakers by Global Guru because of her work with companies like Viacom, Comcast, and Abbot Pharmaceuticals among others.

Neen has boundless energy, is quick-witted and always offers powerful strategies for paying attention to what matters so you can get more done and create more significant moments at work, and home.

Neen is the kind of speaker that engages, educates, entertains, and delivers the real-world solutions that apply in your organization, your home, and your community.

In this episode we talked about:

  • What made her write Attention Pays
  • What it looks like to listen with your eyes
  • The costs associated with not paying attention
  • Three ways we pay attention
  • The relationship between listening and sales
  • Neen’s career background and how she ended up where she is today
  • The services that Neen offers
  • The topics that Neen speaks on
  • Understanding the importance of not only capturing attention but also keeping attention
  • How we define what matters most

Mentioned In This Episode

Heroic Public Speaking

Attention Pays™ by Neen James (aff link; or click here for a non-aff link)

Creative Live

Socratic Method Blog Post

Folding Time™ by Neen James (aff link; or click here for a non-aff link)

Something Cool

Melissa’s Something Cool: Dress Pant Yoga Pants in black boot cut, black crop, twill straight leg, black skinny leg

Neen’s Something Cool: Ko Matcha, Bamboo Matcha Tea Whisk, Scoop, and Small Spoon (aff link; or click here for a non-aff link), Matcha Green Tea Bowl with Spout (aff link; or click here for a non-aff link)

Connect with Neen

Website | Showreel | Speaker Kit | Resources for Meeting Planners | Attention Pays Media Kit


“He was so upset, he jumped into my lap, he grabbed my face with his tiny little hands, he turned it toward him and he said, ‘Neen, listen with your eyes.’” – Neen James

“We can’t manage time but we can manage our attention.” – Neen James

“We need to listen with our eyes.” – Neen James

“We pay attention in three ways — personally, professionally, and globally.” – Neen James

“Selling is all about relationships and it’s so much about listening.” – Melissa Dinwiddie

“Our attention span is not declining, it’s split.” – Neen James

“You’ve got to stand out. If you want to get attention, do something different. Don’t do what everyone else has done.” – Neen James

“I get paid to talk.” – Neen James

“It’s my form of magic to show someone how brilliant they are, to show someone how powerful their ideas are.” – Neen James

“We need the ability to not just capture someone’s attention but to keep it.” – Neen James

“When we pay attention relationships are deeper, companies make more money, and we take care of the planet.” – Neen James


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Want a creative kick start?
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Thanks for Listening!

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